The difference between Ceres Imaging and other technologies I've used is the help I get from their expert team. 

With Ceres Imaging we can take a more targeted approach to applying fertilizer and nutrients.

These flights can cover way more ground and provide more insight than a dozen soil moisture probes — and it's cheaper to implement.

The average Ceres Imaging conductance measurement from its imagery over the season has provided the best correlation with applied water.