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Ceres Imaging in the News

Western Farm Press - Overburdened growers fuel an ag-tech investment boom - June 14, 2018

Ceres does from six to 10 flyovers a year at each ranch and takes photos with various types of lenses that can determine such things as water and heat stress. Bergwerff says he can incorporate the imagery into the Ranch Systems' data to give him a real-time picture of conditions at each site.
“A few days ago we found a drip line that had been closed” just by examining the imagery, he says. Previously, that might have required hours of walking through orchards to check all the lines.
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Refrigerated & Frozen Foods - How aerial spectral imaging helps dairy farmers improve sustainably, crop quality - June 14, 2018

"We’ve taken soil samples in the past, and that works. But, when you take a soil sample, you’re going to the middle of the field for a representative area or pinpointing a specific area,” says Brian Fiscalini, general manager. “When you’re talking about a pretty large field, you’re only getting a snapshot of that place. With the aerial imagery you’re getting a much larger picture."
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Southeast Produce Weekly - Bye Bye Bananas? Lunchbox Favorite Is One Of Many Crops Threatened In A Changing World - May 31, 2018

There are crops at risk in a steadily warming world. Whatever the cause of that warming, it will impact agricultural production at home and abroad.  Anthony Atlas, VP of Product for Ceres Imaging in San Francisco, has a literal birds-eye view of all this happening. Ceres Imaging is an agriculture technology company that does airborne, science-backed remote sensing/spectral imaging to provide insight into crops — water stress, pests/disease stress, nutrient status — that can detect changes in plants 7-12 days before they can be seen with the naked eye.
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Dairy Business - New Product: Fiscalini Family Dairy Farm Partners with Ceres Imaging to Save Water and Thousands of Dollars - May 21, 2018

“We’ve taken soil samples in the past, and that works. But when you take a soil sample you’re going to the middle of the field for a representative area or pinpointing a specific area,” said Brian Fiscalini, General Manager. “When you’re talking about a pretty large field, you’re only getting a snapshot of that place. With the aerial imagery you’re getting a much larger picture.”
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Western Farmer-Stockman - Better spuds with an eye in the sky - May 16, 2018

An agronomist monitoring potato fields uses aerial thermal imaging to spot irrigation problems.  John Vaadeland, a Park Rapids, Minn., agronomist who monitors potato fields in North Dakota and Minnesota, is spotting problems in potato fields long before he can see the symptoms with the naked eye. He accomplishes this by using a new multi-spectral aerial imaging service from Ceres Imaging.
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Refrigerated & Frozen Foods - How thermal imagery detects irrigation issues in potato crops - May 10, 2018

Imaging systems from Ceres Imaging, Oakland, Calif., can identify pivot irrigation issues, thus saving crop quality.
Ceres flew over pivot-irrigated potatoes in central North Dakota, providing early-season thermal imagery that identified sprinkler system problems before potato crops were damaged by over or underwatering.
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Forbes Japan - AIでフライドポテトの質向上も アグテックが変える食の未来 - May 1, 2018

アグテックスタートアップのCeres Imagingは、農地にセンサー設備を搭載した飛行機を飛ばし、高解像度の画像データを収集。そのデータを解析し、農家に栽培や品質管理に関するインサイトを提供している。
例えば、カメラで農地を撮影して温度を確認し、土に含まれた水の量を把握することもできる。撮影された画像では、水が多く撒かれた箇所は暗く、また少ない箇所は明るく表示される。Ceres Imagingは、その画像データの解析作業に人工知能(AI)を用いている。
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Exame - Startup usa inteligência artificial para melhorar batata frita - May 1, 2018

Você está cansado de se decepcionar com batatas fritas? As máquinas chegaram para ajudar.
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Bloomberg - AI Will Give Us Better French Fries - April 26, 2018

Tired of disappointing french fries? The machines are here to help.
Ceres Imaging, a startup based in Oakland, California, flies planes over crops to capture data. That data is crunched using artificial intelligence, and it can tell a potato farmer if fields are getting too much or too little water.
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Photonics Media - Getting the Total Picture, Remotely - April 2018

Thanks to advances in photonics and image processing, scientists, farmers and others can get a better picture of what’s going on across a landscape. With cameras operating over large swaths of the spectrum and lidar capturing fine structural detail, remote sensing across broad areas is increasingly cost-effective. 
An example comes from Ceres Imaging of Oakland, Calif. Founded in 2014, the company uses remote sensing from aerial platforms to provide farmers with plant-level water and nutrient content information. The goal is to enable growers to realize higher crop yields by assessing plant health and spotting problems. 
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Growing Produce - Almond Growers Fine-Tuning Irrigation -Feb. 26, 2018

Maintaining ideal irrigation levels is a huge challenge for growers, as is predicting the final harvest tonnage, which is why the study examined the usefulness of Ceres aerial imagery in those areas. Detecting deficient irrigation quickly is one way Ceres images offer early warnings to growers.
Now almond growers have technology available from an Oakland, CA, company called Ceres Imaging that recently received a ringing endorsement from University of California Cooperative Extension (UCCE) Farm Advisor Blake Sanden. The UCCE Irrigation and Soils Farm Advisor in Kern County, along with several colleagues in the state, has had a study underway since 2013, the results of which will soon be published.
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Successful Farming - Agriculture.com - Checking in with Climate Corp's open platform strategy and the future of ag data - Feb. 16, 2018

“We have direct competitors on the platform and obviously selfishly, we would love to be the one that everyone uses,” says Ashwin Madgavkar, CEO of aerial imagery start-up Ceres Imaging. “The reality is that there is education and important differentiation between imagery options. Having multiple options on the platform is good in that it allows a constructive discussion around the pros and cons as to what is the best solution.”
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Agrinews - Early warning system for pests and diseases - Feb. 6, 2018

Ceres Imaging, which provides science-backed aerial images to growers, will offer Midwestern corn and soybean farmers an early warning system for pests and diseases in 2018.
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PrecisionAg.com - Annual Ranking of Agricultural Technology Companies Released - Jan. 30, 2018

On Monday, SVG Partners announced its THRIVE Top 50, an annual ranking of 50 leading agricultural technology companies exemplifying the best in agriculture technology around the globe. 
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Ag Funder News - Checking in With Climate Corp’s Open Platform Strategy and the Future of Ag Data - Jan. 30, 2018

 “We have direct competitors on the platform and obviously selfishly, we would love to be the one that everyone uses,” says Ashwin Madgavkar, CEO of aerial imagery startup Ceres Imaging. “The reality is that there is education and important differentiation between imagery options. Having multiple options on the platform is good in that it allows a constructive discussion around the pros and cons as to what is the best solution.”
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EDI Weekly - Aerial Imaging Designed to Detect Disease, Damages in Crops - January 2018

The company collects data through sensors equipped on a plane flying at low altitudes and relays the information to farmers. While stalks and leaves typically conceal their inner workings after growing and creating a canopy, Ceres Imaging has found a work-around, piercing through these canopies using wavelength-based spectroscopy to detect abnormalities such as pests and diseases. 
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Palm Beach Post - Aerial imaging startup teams help farmers detect crop disease - Jan. 25, 2018

Using sensors equipped on a plane flying at low altitudes, the company collects data and relays the information to the farmers. For the soybeans and corn, they represented a different challenge as the stalks and leaves can grow large enough to create a canopy, leaving what’s happening beneath it nearly invisible. But Ceres Imaging said it pierces through the canopy using wavelength-based spectroscopy to detect any abnormalities — especially pests and diseases.
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Atlanta Journal-Constitution - Aerial imaging startup teams help farmers detect crop disease - Jan. 25, 2018

An Oakland-based startup is sending its aerial imaging technology to the Midwestern plains to help farmers detect pests and diseases in their corn and soybean fields before an outbreak.
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Big Ag - Are You Using a Precision App for That? - Jan. 22, 2018

9. Ceres Imaging-To help with water stress, plant nutrient uniformity, pest emergence, and other issues in their fields, farmers are using Ceres Imaging. Ceres Imaging provides aerial spectral imagery throughout the growing season to observe patterns and trends over time, view you entire farm, or zoom into individual rows and plants. The imagery can be downloaded to your device. Available for iPad and iPhone.
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Central Valley Business Journal - Taking a look at top trends in Central Valley tech for 2018 - Jan. 15, 2018

Ceres Imaging (ceresimaging.net), an Oakland-based VC-funded company is led by agricultural and technology professionals including agronomists, hydrologists, and remote sensing experts. The company’s products, which include agronomic insights through aerial spectral imagery, proprietary sensors and analytics, and artificial intelligence software is already being used to help local almond farmers optimize nut harvests and profits.
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California Ag Today - Ashwin Madgavkar with Ceres Imaging... - Jan. 8, 2018

Ashwin Madgavkar with Ceres Imaging explains new technology for California almond orchards, and other crops.
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FOX26 KMPH - Farm to Fork: Ceres Imaging - Jan. 5, 2018

Technology in farming is growing by leaps and bounds, and Ceres Imaging is at the forefront of that. In this segment, Rich Kreps, a Certified Crop Advisor for Ultra Gro, talked with Brett Bloom of Ceres Imaging.
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Prairie Farmer - New tool spots crop disease early - Dec. 27, 2017

Catching disease or crop stress early is a good thing, right? What if you could identify crop disease 10 days before typical NDVI imaging or traditional scouting methods? Matt Free, agronomy department manager with Evergreen FS in Bloomington, Ill., says with Ceres Imaging, they were able to pinpoint stressed plant tissue five to 10 days before disease symptoms visually appeared during a several-thousand-acre trial run in 2017.
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CNN Money - Farmers spot diseased crops faster with artificial intelligence - Dec. 13, 2017

If farmers want to know how healthy crops are, perhaps they shouldn't trust their eyes.
Matt Free -- a manager at Evergreen FS, an agriculture company -- learned that lesson this year. His team provides crop protection services such as fertilizers and herbicides to farmers across Illinois.
After a year-long test of a variety of new technologies, Evergreen FS found artificial intelligence could identify trouble, such as fungus growth and water shortages, in corn and soybean crops weeks before the naked eye would ever realize it.
The tech, which comes from startup Ceres Imaging, offers farmers an AI analysis of photos taken from planes flying several thousand feet above fields. 
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Ag Daily - Ceres Imaging detects problems beyond canopy closure - Dec. 12, 2017

“We can see more detail than we’ve ever seen before with these images,” says Jeff Brown, “Mr. 350,” an award-winning corn grower from Blue Mound, Illinois. “It’s taking it to a whole other level of intense management. More data gives us the ability to make more and better decisions, and it helps us figure out what’s causing our success and failures out there.”
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Precision Ag - Ceres Imaging Details New Pest, Disease Detection Product for Midwest - Dec. 12, 2017

“Evergreen has helped us create an image product we know will be a big help to farmers in Illinois and beyond,” said Ashwin Madgavkar, CEO and founder of Ceres Imaging. “We pride ourselves on providing images that solve real problems. The way we achieve that is by putting together the right product for each crop and testing it with partners to refine our approach.”
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San Jose Mercury News - Oakland company uses aerial imaging to detect disease in crops before outbreak - Dec. 12, 2017

An Oakland-based startup is sending its aerial imaging technology to the Midwestern plains to help farmers detect pests and diseases in their corn and soybean fields before an outbreak.
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BioFuels Digest - Ceres Imaging gets $2.5 million to deliver advanced aerial imaging analytics to more farms - Nov. 8, 2017

In California, Ceres Imaging, an aerial spectral imagery and analytics company announced that it has secured an additional $2.5 million in Series A funding from Romulus Capital. The Ceres Imaging line of aerial imaging products helps farmers identify, monitor and quickly solve crop problems.  The company provides solutions for water stress, chlorophyll content, canopy vigor, thermal analysis and plant counting.
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Precision Ag - Agtech Startup Ceres Imaging Secures $2.5 Million - Nov. 3, 2017

Ceres Imaging, which specializes in spectral imaging technology to help farmers increase yields by more efficiently applying water and fertilizer, announced it has raised $2.5 million in Series A financing from Romulus Capital.
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Agfunder News - BREAKING: Ceres Imaging Raises Additional $2.5m to Support Crop Expansion After Climate Corp Partnership - Nov. 1, 2017

Ceres Imaging has raised an additional $2.5 million in Series A funding from existing investor Romulus Capital. The Oakland-based company announced a first close of this round on $5 million in May.
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Farm Industry News - Expanding role of aerial imagery - Nov. 1, 2017

With the advent of more available aerial imagery, farmers are again considering this tool for crop management. There are a range of companies stepping in to fill that role, and one player - Ceres Imaging - is expanding its territory.

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Fortune - Term Sheet - Nov. 1, 2017

Ceres Imaging, an Oakland, Calif.-based aerial spectral imagery and analytics company, raised $2.5 million in Series A funding from Romulus Capital.
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Successful Farming at Agriculture.com - Ceres Imaging Secures $2.5 million in Funding - Nov. 1, 2017

Ceres Imaging has secured an additional $2.5 million in Series A funding from Romulus Capital. This latest investment follows a $5 million Series A round led by Romulus earlier this year. That brings the aerial spectral imagery and analytics company’s funding total to $10.5 million since it was founded in 2014. It will use the recently acquired funds to reach more growers in the Midwest, California, and Australia, with a focus on accelerated product development for row and cereal crops.
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TechCrunch - Ceres Imaging scores $2.5M to bring machine learning-powered insights to farmers - Nov. 1, 2017

Agtech has largely seemed underserved by emerging startups, though farmers have largely proven more receptive to adopting new tech than most might assume.

Ceres Imaging has a fairly straightforward pitch. Pay for a low-flying plane to snap shots of your farm with spectral cameras and proprietary sensors, and soon after get delivered insights that can help farmers determine water and nutrient content at a plant-level while also gaining insights into problems ailing their crops like pest and disease.
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Silicon Valley Business Journal - The Funded: 10 Bay Area startups rake in more than $400M at midweek - Nov. 1, 2017

Ceres Imaging Inc., Oakland, $2.5 million: This company's aerial spectral imagery and analytics focuses on farming. Its Series A funding came from Romulus Capital.
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Axios - Pro Rata - Nov. 1, 2017

Ceres Imaging, an Oakland, Calif.-based aerial spectral imagery and analytics company for the agriculture market, has raised $2.5 million in new Series A funding from Romulus Capital. http://axios.link/uaOh
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TechCrunch Japan - スペクトルカメラで撮った農地の画像を機械学習で分析して最適解を農家に推奨するCeres Imagingが$2.5Mの追加資金獲得 - Nov. 1, 2017

Ceres Imagingのピッチ(売り込み文句)は、単純明快だ。低空から独自のセンサーを備えたスペクトルカメラで農場の航空写真を撮り、それに基づいて今作物に水や特定の栄養が必要か教え、また作物の病気や害虫の危険性についても現状や今後の可能性を教える。
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The Californian - Oakland company helps growers produce healthier crops, larger yields - June 5, 2017

Ceres Imaging helps growers produce healthier crops and larger yields.

The Oakland-based company specializes in aerial-captured images of row crops, orchards and vineyards. After a plane equipped with high-tech equipment flies over fields, a grower can receive important crop data within 24 to 48 hours.

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AgWeb - Climate Corp Expands Crop Analysis Tools - June 5, 2017

To increase in-season aerial imagery and enhance crop analysis, Climate Corporation is partnering with Ceres Imaging, TerrAvion and Agribotix. Farmers will have access to additional high-resolution images on top of Climate’s current interconnected platform...

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Techcrunch - Ceres Imaging raises $5 million to pinpoint crop stress for farmers - May 10, 2017

Oakland, Calif.-based Ceres Imaging has raised $5 million in a Series A investment led by Romulus Capital. The startup uses cameras, sensors and software to pinpoint crop stress in the field for farmers, so that they can apply herbicides, pesticides and irrigation just where it’s needed...

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Reuters - The Climate Corp partners with advanced aerial imagery providers to deliver deeper crop analysis tools for farmers - May 31, 2017

The Climate Corporation partners with advanced aerial imagery providers to deliver deeper crop analysis tools for farmers...

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PR Newswire - Ceres Imaging Lands $5 Million in Series A Funding to Help Growers Manage Crops and Optimize Yield - May 10, 2017

Ceres Imaging, an aerial spectral imagery and analytics company serving the agricultural sector, today announced it has raised a $5 million Series A round led by Romulus Capital. The company, which has raised $8m to date, will use the funding to scale in its current markets, speed entry into new crops, and hire additional staff...

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Bloomberg - In Trump’s America, Heartland Hooks Up With Silicon Valley - May 9, 2017

President Donald Trump’s get-tough attitude on immigration is spurring a surge of high-tech investment in America’s heartland, where farmers are scrambling for new ways of coping with labor shortages and slumping profits.

Finding people for the sometimes back-breaking tasks of planting and harvesting crops has become more and more difficult in the U.S., where the industry has relied on cheap immigrant labor for generations. Since taking office in January, Trump has compounded the problem with actions to limit foreign workers. But that’s also encouraged some investors to bet that growers will increasingly need new tools to cut costs and boost productivity.

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Hawaii Business - THE FUTURE OF FARMING - January 2017

Imagine a world in which robots, drones and artificial intelligence plant, monitor, harvest, and deliver your food.

This may sound like science fiction, but it is, in fact, the emerging reality in farming. “We’re seeing robots that can plant, water and seed a 10-by-10 plot, pick strawberries and shake mac nut trees. There are infrared sensors to show you how hot the plants are and how much water they need, and drones that can fertilize in perfect amounts,” says Cole Santos, co-founder of Maui Makers.

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Wired - SILICON VALLEY’S MISSION TO SAVE CALIFORNIA AG FROM DYING OF THIRST - May 4, 2017

When George McFadden sits at his computer to analyze crop photos, he looks like a doctor pointing out trouble spots on an X-ray. He identifies unnatural lines, “blob-like” patterns, and streaks clouding a field. All can indicate a troubling diagnosis...

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Grist - Techies and tractors: Silicon Valley’s next big thing is saving water - May 2, 2017

When George McFadden sits at his computer to analyze crop photos, he looks like a doctor pointing out trouble spots on an X-ray. He identifies unnatural lines, “blob-like” patterns, and streaks clouding a field. All can indicate a troubling diagnosis...

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Imagine H2O - How Ceres Imaging Won the Imagine H2O Challenge - May 23, 2016

At Imagine H2O, we select 10 of the most promising water technology businesses globally each year, and commit to providing each of them with a path to market through investor and customer introductions, mentorship, and visibility...

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Inc Magazine - How to Be Smarter Than Your Investors: Continuous Customer Discovery - Feb 20, 2014

A while back I blogged about Ashwin, one of my ex-students, who wanted to raise a seed round to build unmanned aerial vehicles (drones) with a hyperspectral camera and fly them over farm fields collecting hyperspectral images. These images, when processed with his company’s proprietary algorithms...

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